Crunch Fitness Promotional Doorhangers

Client: Crunch Fitness

Role: Lead designer + copywriter (work done at Crunch Fitness)

Background: Crunch Fitness was opening a new location in the ground floor of a Union Square condo, and needed to get the word out to residents quickly and cheaply. Rather than easily-overlooked flyers, doorhangers with messaging encapsulating Crunch's edgier personality and a discount coupon on the back were placed on residents' front doors.